Radio Monitoring

Radio Monitoring is a remarkable system for tracking campaign and competitor
airplay in major Australian markets; our proprietary software combines "Watermarking"
and "Fingerprinting" technologies for best possible accuracy and flexibility.

Key Features

Post times are available within 20 minutes of broadcast; the on line system correlates
broadcast to schedule showing discrepancies, bonus spots and reports competitor activity
including daypart rotation, SOV and flighting.

Various agency friendly reports are supplied including:

Campaign reports that investigate advertiser activity

Market reports that display competitor advertiser activity

Reports feature the option to:

Search and save audio to your desktop

Save data to a formatted Excel spreadsheet

Export data in a format for third party software

Generate R&F in third party software from spot exports

Check competitor adjacencies and placement

View position in break

Key number rotation

Search by market, station, network or "All"

For more information click the Radio Monitoring link at the bottom of the page.

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Radio Monitoring